Hip Hop Stars Who are Internet Technology and Social Media Savy

When I listened to this podcast from Stanford Technology Ventures, I was amazed to hear hip-hop artists who were articulate about the use of the internet, crowd sourcing, social media, digital branding, and more as ways of promoting themselves, their music, their merchandise (or "merch"), and more.  This is basically a panel disucssion in front of a crowd of Stanford University MBA students.   One of them makes a remark about people not taking him seriously but "five million ring tones later" he gets the last laugh.

Successful Independent Promotion: From Artist to Entrepreneur

Hip-hop artists Quincy Jones III and Chamillionaire discuss mastering the business side of the music industry. Keeping up with cutting-edge technologies, production logistics, and finding creative ways to gain direct audience contact are essential tactics for the self-produced artist in the digital age.

Be sure to check out the video or listen to the audio on iTunes.